Expert Poker Strategy Made Stupid Simple

Master winning poker strategies without confusing solvers or complex math.

Discover how to make the right play no matter the hand with an easy-to-use Blueprint.

Take a peek behind the curtain and watch Coach Uri dominate the table.

  • Simplify your game
  • Make profitable decisions
  • Win at poker
  • Simplify your game
  • Make profitable decisions
  • Win at poker

WHAT YOU GET

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An Easy Winning Strategy

This course teaches you how to bet the right amount for your hand -- and use solver-approved strategies without actually studying with a solver or needing to use complicated math.

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A Blueprint for Better Decision-Making

This is a strategic framework that doesn’t require memorization. The best part? It still works with unique factors in play – straddles, bomb pots, multiway, you name it!

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A Shortcut to Confidence & Comfort at the Table

This world-class coach has helped other players win millions of dollars on the felt. He teaches you groundbreaking principles based on his thousands of hours of experimentation and study. See the below section for a detailed breakdown and preview off the 10+ hours of lessons inside the course.

WHAT THIS COURSE IS & WHAT IT ISN'T...

WHAT IT IS

  • Easy-to-understand content
  • A course designed for low stakes players
  • Great for cash game & tournament players
  • Backed by thousands of hours of poker study
  • The simple way to start truly competing at the table

WHAT IT ISN'T

  • Dense content showing solvers
  • Complex strategies you have to memorize
  • A complicated math lesson
  • Time and energy intensive
  • The be-all, end-all way to play poker

Here's EVERYTHING You'll Get Inside the POKER BLUEPRINT

Explore each section that's packed with easy to follow concepts and proven strategies to elevate your game.

FREE PREVIEW

Core Principles

Quickly learn the five core principles that make up the winning Blueprint. This is just the beginning, as each principle will be demonstrated at the table throughout the course..

FREE PREVIEW

Blueprint in Action

Internalize the winning Blueprint by watching your coach demonstrate it in real money games. Includes 4 mini-principles that will help you make smarter bluffs and avoid losing plays in key situations.

FREE PREVIEW

Drills & Preflop Ranges

Lock-in a winning preflop strategy and learn how to leverage trainers (like Lucid Poker) to hone your Blueprint execution.

FREE PREVIEW

Building Reads & Exploiting Opponents

Turn your attention to your opponents and discover ways to take advantage of them – regardless of whether your opponent is a “fish” or a solver nerd.

FREE PREVIEW

Passive vs Aggressive

Watch your coach experiment with “passive only” and “aggressive only” strategies to see how it plays out at real money tables. Then, discover what happens when those two approaches are blended together.

FREE PREVIEW

Live Hand Analysis

Uri Peleg puts live poker players (particularly Doug Polk) under the microscope.

Meet Your Coach

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Uri Peleg

Generated $2M+ in cash game profits

Founder and head coach of the world's leading Coaching For Profit company (Guerrilla Poker)

Student winnings exceed $25 million

Uri Peleg is the co-founder of Guerrilla Poker, one of the most successful coaching-for-profit stables in the world. He’s coached low stakes grinders and top high stakes pros – including Barak Wisbrod, who currently sits #4 in most cash game profit over the last year.

Uri is no stranger to expert gaming. In 2007 he became a Magic the Gathering World Champion, and soon after, turned his attention to high stakes poker. After registering for his first $100 MTT and battling existing regs, he had an "Aha!" moment when he realized that he had an intuitive understanding of how his opponents were approaching the game. Even watching some of the best coaches in the world, he felt he was able to spot and take advantage of mistakes in their otherwise solid games.

With thousands of hours of strategic experimentation and solver study under his belt, Uri has earned the respect and admiration of pros all around the world. Now, he’s distilled all of his work into a simplified Blueprint for players who want to win, but don’t want to spend all that time getting a degree in poker strategy.

Uri's Top Students

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Barak Wisbrod

Total Live Earnings: $1,752,765

Ranked Top 5 Most Profit in GGPoker Cash Games ($4,400,000)

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Owen "PRODIGY" Messere

High Stakes Cash Game Pro

Beat Doug Polk In $100k Heads-Up Match

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Tobias "Duddi" Duthweiler

Total Live Earnings: $4,234,364

$2,000,000+ in Cash Game Profit on GGPoker

Student stat sources: smarthand.pro, thehendonmob.com, statname.net

What Uri's Students Had To Say About His Coaching

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Tobias "Duddi" Duthweiler

When I first started working with Uri in 2016, I was a winning Zoom 500NL player, but had just come off a 6-month downswing and was really struggling to maintain a modest win-rate - as well as my sanity.

‍After a few months of working with Uri, both my win-rate and my confidence skyrocketed.

‍By the end of the year I had a 7bb win-rate at Zoom 500NL, and for the past 2 years now I've been a successful high-stakes reg on a handful of sites, playing up to 40kNL. Bottom line, the time I've spent with Uri has been one of the most rewarding experiences of my life.

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Tomas

There are coaches who can explain useless stuff very well, and there are coaches who can explain useful stuff very poorly. Uri is one of the few coaches who has the gift of explaining eye-opening concepts in a way that’s also easy to understand.

Early on in my poker career I had a few really bad runs, and I‘m not overstating things when I say I might have ended it back then if Uri hadn’t been there to help me get a handle on things. He’s one of the most inspiring poker professionals out there, and it’s been quite an honor to work with him.

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Avi

I’ve worked with Uri for years and have loved every minute of it. His style of teaching is both eloquent and easy-to-digest, and this, combined with his passion for the game, has helped me to improve my own game by leaps and bounds. Both in terms of technical expertise and in my overall approach to the game.

It’s been amazing to see how he’s able to find brand new strategies and novel adjustments, time and time again.‍

I’m constantly blown away by how easily he remains ahead of the curve.

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Marco

When I decided to get coaching for my game, I was already a winning player at NL200. But I felt I had hit a bit of a plateau. I tried a few coaches without really being impressed, but in early 2017 I booked some sessions with Uri and never looked back.

Uri just has a way of making very complex topics easy to remember and implement. Before I knew it I had doubled my win-rate and was moving up stakes very quickly, even dabbling in (and crushing!) HU, and before long I was playing NL1k-NL2k 6-max. I can't thank Uri enough for helping me take my game to an incredible level.

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Slav

Back in 2014, I decided to book a coaching package of 10 sessions with Uri. I took 9 of the lessons relatively quickly, and about a year later we did the last one. By that time, his coaching had helped me turn from a mediocre 3bb winner into an 8bb crusher at NL100-NL400 over a sample of nearly a million hands.

‍Becoming Uri’s student was hands down the best poker decision I’ve ever made.

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Paul

Uri's coaching is amazing! He helped me get my game and poker understanding to a whole new level. For the first year, we mainly worked on HU, and crushed hard there before switching to 6-max.

‍I went from a break-even Zoom 200NL player to winning Zoom 500NL, NL1k, and have even started taking my first NL 2k shots.‍

I’ve also had the opportunity to work with Uri’s other students - all of them smart, ambitious, and extremely friendly people - which has improved not only the quality of my game but the overall quality of my life. It's definitely been very fruitful, and I couldn’t recommend him more.

See What Other Players Had To Say About The Poker Blueprint

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Zeck T

Casual Poker Player

This course is awesome! At first I was worried that the strategy would have you playing too "face up", but he breaks it down Barney style and by following his concepts you are nearly playing like the solver without having to actually open one and study it. Very interesting and I think it will make amateur/new players improve their skills a lot quicker than actually using solvers. I’m not gonna lie, I hate solvers, but these videos make it seem a lot less daunting.

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Patrick Harvey

Upswing Marketing Coordinator

This is the perfect course for me. I play 2/5 and 5/10 and am a winning player, but I don't have the time or desire to spend hundreds of hours studying Solvers.

This course condenses so many Solver concepts in a digestible and approachable way.

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Greg Potter

Poker Pro and Commentator

I love the casual language Uri sticks to. Terminology like “strong” and "fluffy" hands, focusing on the “story", "the narrative", or "playing more direct", and "good card for opponent" instead of complex phrases you hear in other content.

It's an easily digestible language that appeals to those who don’t want a degree in poker.

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Ross G.

Low Stakes Grinder

This course offers a fresh and unique approach. Uri is a rare individual: an elite player who can explain concepts concisely, without drowning us in poker math. The core principles are reinforced through tons of well-explained examples across different game environments.

Rather than prescribing a rigid playstyle, Uri encourages a novel way of thinking about the game. In my real-world games, where limped and multiway pots are common, I could instantly apply the principles on every street in every hand. Overall, it’s a great course for those seeking to unleash their creative flair.

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Cian R.

Mid-stakes poker pro

I like the format of explaining the principles and then showing them in action. It's super good for beginners and I love the fact that Uri often emphasizes that we can do whatever we like.

I started playing poker in 2020 and a lot of people that have come up in my generation get pretty lost with solvers, including myself, so much so that it's detrimental to their game. This course is a bit of a breath of fresh air to be honest.

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Matt F.

English Teacher & Poker Grinder

GTO took a lot of the excitement out of poker. Uri’s Poker Blueprint makes it fun again. His approach gives players freedom to be creative but includes just enough theory to keep them from getting out of line. Perfect for anyone who wants to play strong poker without having to master a solver first.

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Jul J

Poker Grinder

Would definitely recommend this kind of a course to a bunch of my friends who aren't that experienced and haven't really studied a lot. With such a simple and easy to follow presentation, this approach is easy to understand and remember. Also, Uri’s excellent audio quality makes every piece of content so much more enjoyable.

PRICING

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10 Hours of Training

Transform your game with Uri's simplified approach based on years of coaching different levels of players.

Level Up Your Poker IQ

The course distills years of Uri's poker coaching into simple, actionable strategies to level up your game without overwhelm.

Adapt to Your Opponent

Learn how to outmaneuver different types of opponents and game dynamics with Uri's blueprint to stay one step ahead.

$499

Fair Play - Satisfaction Guarantee

You Get Upswing Poker's "Fair Play" Satisfaction Guarantee

We're so confident the Poker Blueprint will help improve your game that we back it up with our Fair Play satisfaction guarantee. Whether you’re a beginner, amateur, or experienced reg, you can try the Poker Blueprint for your first 30 days with minimal risk.

If you're not satisfied, simply contact us within 30 days, and we'll work with you to address any concerns or provide a refund if necessary. However, if you consume a significant portion of this course's content or meet any of our other criteria, you may not be eligible for a refund. This guarantee is only available to first-time members.

Our team is dedicated to maintaining the quality of our community and ensuring fairness. Just like a dispute at any table, our floor manager makes the final call on any refund request. We’re committed to helping you improve your skills and succeed in your poker journey. Join us now to start leveling up your poker skills with the Poker Blueprint!

FREQUENTLY ASKED QUESTIONS

Upgrade Your Poker IQ Without the Overwhelm

Unlock Uri's simplified, winning approach to poker—no solvers or complex math required.

$499